BCBG Epaulet Sleeve Dress, $178
Azria spent 11 years in working in Paris before relocating to Los Angeles in 1981. It was in LA that he started BCBG in 1989. Success followed, and he was inducted into the CFDA in 1998. Though Azria aquired Hervé Léger in that same year, it wasn't until 2007 that he revived the once great house with his own designs, but still paying homage to the original concept of the bandage dress.
BCBG Draped Kimono Sleeve Printed Tunic, $99
In 2004 Azria began designing gowns for celebrities under the Max Azria Atelier label. Two years later, in 2006, Azria launched another line simply called Max Azria. The ever creative Azria saw room for yet another line: BCBGeneration. Plus, you can always peruse the BCBG Runway line for the latest in fashion.
BCBG Cropped Faux Suede Jacket, $198
I am a fan of all of Azria's work, but the BCBG line is what introduced me to the designer. The ruffles, flowers, delicate fabric and other feminine details are balanced with contemporary ideas making it an all around favorite.
BCBG Sequin Detail Romper, $168
BCBG is great at making clothing for every woman, whether she works in a corporate office, is an on-the-run mom or a fixture on the charity scene. In fact, while I was looking for some pictures for this post, I bought a pair of strappy platform sandals and two cocktail rings. I need help!
BCBG Strapless Pleated Gown, $448
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